Current Advertising
Pukka Pies maintain a strategy of advertising selectively at all levels. Including National TV and Radio, sponsorship and more locally based outside signage and point of sale posters as well as branding merchandise with the Pukka Pies logo.
WHO WANTS TO BE A MILLIONAIRE - PUKKA PIES T.V. SPONSORSHIP
From 26th February 2008 Pukka Pies will become the new programme sponsors for the ITV1 show "Who wants to be a millionaire".
The sponsorship will cover all shows aired over the next 52 weeks. Who wants to be a millionaire has won seven consecutive television awards and is now in its 22nd series and attracts almost 4.8 million viewers per episode. Across the year we estimate that 70% of all the population will see this with over half seeing it at least four times.
OTHER ACTIVITY ACROSS 2008
National Radio Advertising (schedule to be announced)
National Radio Advertising (schedule to be announced)
Advertising boards at
- International Football
- International Cricket
- Across all Football Leagues
- Netball
- Ice Hockey
- Rugby League
- Santa Pod Raceways
Sponsorship of the England Supporters Band
Sponsorship of Leicester Ladies Hockey Team
